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Dugout highlights expansion in girls’s soccer with newest viewership figures


Credit score: Tess Derry/PA Twine/PA Pictures

Soccer-specific virtual media corporate Dugout has launched figures highlighting the ongoing expansion of girls’s soccer, in particular in content material engagement, with video perspectives expanding through 700 in keeping with cent over the past one year.

Dugout’s figures no longer simplest spotlight the rising approval for the ladies’s sport but additionally it highlights the company’s fresh focal point on girls’s soccer with the company sharing movies from golf equipment akin to Arsenal Ladies Soccer Membership, Manchester Town Ladies and Chelsea Soccer Membership Ladies.

Additionally, Dugout additionally not too long ago introduced that Madrid Membership de Fútbol Femenino (Madrid CFF) would turn out to be the primary girls’s membership to have its personal devoted channel at the platform.

Lauren Trisconi, Head of Membership Courting Control, Dugout, commented: “Pastime in girls’s soccer is hovering and we now have noticed important ranges of engagement with our content material. We’re proud to carry lovers nearer to their favorite golf equipment and avid gamers, and lend a hand to boost the profile of the ladies’s sport globally.

“We stay up for boosting our girls’s soccer providing, partnering with extra golf equipment and bringing extra content material to lovers than ever sooner than.”

In the case of particular viewership on Dugout’s platform Arsenal’s Beth Mead, Juventus’ Barbara Bonansea, plus Chelsea’s Sam Kerr and Fran Kirby were introduced as the most well liked avid gamers relating to viewership. Moreover, Thailand, Turkey, Vietnam and Italy have engaged with probably the most feminine soccer content material over the past one year at the platform.

Dugout has additionally cited that the expansion of girls’s soccer, which has resulted in additional video perspectives, is because of remaining yr’s FIFA Ladies’s Global Cup, which attracted a couple of billion audience and the energy of The FA Ladies’s Tremendous League.

Tom Hines, Head of Media, Arsenal, added: “Arsenal Ladies has been a core pillar of our soccer membership for greater than 30 years and we’re proud to be at the leading edge of riding girls’s soccer to file heights off and on the pitch. We’re all the time on the lookout for new and leading edge techniques to connect to our numerous, international fanbase.

“It’s a thrilling time to be a part of girls’s soccer, with passion ranges attaining file heights and, prior to now yr, our content material on Dugout has reached exceptional ranges. Our fine quality content material showcases the easiest of the membership and our avid gamers and it has executed exceptionally smartly on Dugout. We’re thrilled to be attaining new and present lovers far and wide the sector.”



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